01 Challenge
Explain a new kind of sports product — peer-to-peer predictions, tokens, AI picks — to sports fans every single day, without losing the hype.
Brand universe · Web3 sports platform
Three years of seasons, launches and mascots for a sports prediction platform.
Explain a new kind of sports product — peer-to-peer predictions, tokens, AI picks — to sports fans every single day, without losing the hype.
Make it feel like sport, not finance: stadium light, neon green, mascots that fight, athletes mid-air. The product does the explaining. The visuals do the shouting.
One visual language across every season — Ballies green, the hexagon badge and bold condensed type — plus a partnership template that kept collaborations (Gangverse, Loaded Lions, Pudgy Penguins) on-brand at any pace.
3 yrs
of seasons, launches and mascots
Hundreds of assets across feeds, stories, banners and video — all in one recognisable universe.
Open to full-time roles, remote contracts and freelance projects worldwide.
Boško KosićUsually replies within a day
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